On-Demand Webinar
The Art of High-Impact Booth Graphics


You only have a few seconds to capture attention on the trade show floor, and booth graphics are your first impression. This webinar is tailored for marketers and designers eager to master how to create captivating booth graphics that tell your brand story. Discover essential design principles, practical production tips, and strategies for maximizing visual impact regardless of booth size, ensuring your graphics are high quality and reflect your brand identity.  

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What You’ll Learn: 
 
Principles of Design: 
How to craft clear, compelling graphics that communicate your message effectively. We’ll explore the importance of clarity in messaging, use of color, and maintaining brand consistency. 
 
Brand Messaging: 
How to align graphics with your brand personality and seamlessly integrate your marketing campaigns to create a cohesive attendee experience. 
 
Small, Medium, and Large Exhibit Graphics: 
Whether you're in an inline booth or a large island exhibit, discover best practices to maximize your impact with all booth sizes. 
 
Understanding Your Audience: 
How to tailor your graphics to resonate with your ideal attendee, ensuring your message hits the mark. 
 
Graphics Materials: 
Overview of booth graphics materials and important considerations for high-quality standards. 
 
Art Production: 
Must-know details for producing high-quality graphics including image resolution, art file format, and common mistakes to avoid that can cause delays in production. 
 
Working with Designers and Printers: 
Tips on working with designers and printers to ensure a smooth production process, and common pitfalls to avoid so you can deliver your graphics on time and on point.