Educational Trade Show Resources, Planning Tools and Templates
Your go-to for tips, trends
and case studies
On-Demand Webinar
The Art of High-Impact Booth Graphics
You only have a few seconds to capture attention on the trade show floor, and booth graphics are your first impression. This webinar is tailored for marketers and designers eager to master how to create captivating booth graphics that tell your brand story. Discover essential design principles, practical production tips, and strategies for maximizing visual impact regardless of booth size, ensuring your graphics are high quality and reflect your brand identity.
Trade Show Selection: A Comprehensive Guide
Choosing the right trade show can feel daunting, especially when you’re considering how to achieve measurable results and produce a high return on investment (ROI). Our comprehensive guide offers a step-by-step approach, based on key criteria, to help you evaluate and choose the best trade shows to connect with your target audience and achieve your goals.
Welcome to the ultimate guide to exhibiting!
Ready to master your trade show process? Our Trade Show Exhibitor Actionable Planning Guide is your ultimate resource for managing every aspect of your trade show. This comprehensive guide will ensure your next exhibiting experience is seamless from start to finish, giving you peace of mind that all the details are covered. Discover how to make the most of your next trade show!
Sweet 16: The Essential Checklist for Exhibitors
Planning for a trade show can be overwhelming, but it doesn't have to be! Our Sweet 16 Essential Checklist focuses on simplifying the exhibiting process to ensure you don't miss any critical steps when planning your trade show. From defining target personas and securing your booth space, to following up with attendees, you won’t miss a step!
Gotta Know It | Skyline Educational Blog
The Art of High-Impact Booth Graphics
Presenters: Morgan Fletcher, Graphic Designer, & Matt King, Graphic Support Mgr
September 2024 | Watch Recording
How to Stand Out in an Inline Exhibit
Presenters: Brent Reierson, Chris Ybarra & Valerie Carstens
July 2024 | Watch Recording
Beyond Business Cards: Mastering Trade Show Lead Generation
Presenter: Brian Lanning & MarketingProfs
June 2024 | Watch Recording
Measuring Success: A Guide to Data-Driven Exhibit Strategy with CMX
Presenters: Niru Desai & Brian Lanning
March 2024 | Watch Recording
2024 and Beyond: How AI is Transforming Experiential Marketing
Presenters: Adrian Sanchez & Chris Ybarra
January 2024 | Watch Recording
Justify Your Exhibit Spend with Universal Lead Capture (featuring Captello)
Presenters: Adrian Sanchez & Chris Ybarra
September 2023 | Watch Recording
2024 Exhibit Budgeting Trends
Presenters: Wendy Gibson, CMO, and Matt Waterwall, Key Account Strategist
August 2023 | Watch Recording
Making the Most of Your Large Exhibit: Design & Marketing Considerations
Presenters: Adam Deming & Valerie Carstens
March 2023 | Watch Recording
Trade Show Exhibit Rental or Purchase? Don't Just Roll the Dice
Presenters: Brian Lanning & Lisa Venegas
February 2023 | Watch Recording
Complimentary Educational White Papers & Tools
Create an experience that is the right fit for your brand